All prices in USD
  • Avg. revenue /month
    $50
  • Avg. sessions /month213
  • Avg. profit /month
    $20

Business Story

Why this business was started

I decided to start the Pug Palace because we loved our little pug so much and knew that many out there felt the same about their pooches. I saw how many Facebook pages and Instragram pages were devoted to pugs and thought that this would be a good market to be in. I still see that pugs are a very popular thing, but I lost interest after losing our dog.

The reason of selling this business

When I started the business, I had also created an Instagram dedicated to our pug Bailey, who seemed in good health. I connected the two things and thought it'd be fun to run both while posting daily pictures of Bailey and keeping the energy high. We lost her unexpectedly to cancer and after that, I lost the motivation to keep either thing going. I haven't been promoting the page for awhile now and figured someone else who loves dogs may like to take it over.

What's involved in running this business

Time, patience, and drive. Knowing your clientele and staying on top of trends. It helps to be a pet lover as well.

This business was founded: over 2 years ago
Time to run this business: approximately 6 hours per week

Traffic and Performance

  • Avg. revenue /month
    $50
    Verified
  • Avg. sessions /month213Verified
  • Avg. profit /month
    $20
  • Profit Margin40%
  • Avg. sales /month5
Other details about profit: This page has been inactive since COVID started in the Spring, but prior to that when I was active, I was averaging 5-10 sales a month running it as a part-time side gig.
Total revenue
  • $1,611
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 6,826Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $31
      /month
    • Domain
      $51
      /year

    Sale Includes

    • Physical inventory

      Not Included
    • Logo and branding assets

      Banner images, social media cover photos, advertisement graphics.
    • Personal support after sale

      I will hand over current logins and passwords, and would recommend using UpWork if necessary. I used it myself. There you'll find professional developers and marketers who can help for a good price.
    • Domain

    • Product photos

      Items are shipped via AliExpress
    • Social media

      Total followers2,445subscribers
    • Suppliers

      Not Included
    • Mailing List

      8subscribers

    Seller‘s Advice

    How to grow this business

    I would try to use social media groups that are geared toward pug and dog owners.

    Skills to have

    Knowledge of marketing via Facebook, Instagram, and other apps would be useful.

    Share

    AS
    Andrew S.Current store owner
    My store is aimed at Pug lovers and dog lovers in general. I started the store while we had a dog but she unexpectedly and suddenly passed away, which put a damper on my interest to keep running the store.

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