All prices in USD
$24,990
  • Avg. revenue /month
    $1,692
  • Avg. sessions /month3,740
  • Avg. profit /month
    $800

Business Story

Why this business was started

I started this business because I realized there was a highly specific niche of royalist fans. The influential effect of the British royal family can be seen by how rapid fans are when it comes to apparel and accessories worn by royal icons such as Kate Middleton, Queen Elizabeth and Meghan Markle. In short, I sought to be the missing connection, as our items are replicas that are affordable for any budget.

The reason of selling this business

Why am I selling? I have decided to sell this business due to the fact that I have other business interests at the moment.

What's involved in running this business

We have developed a business relationship with our jewelry manufacturer in China who brands our packages, fulfils/ships our orders and designed new tiara products for our company. Because of this relationship we are able to have high profit margins. We handle customer inquiries, social media posting, run contests and fulfill all clothing orders, SEO, shop design and running email campaigns.

This business was founded: over 2 years ago
Time to run this business: approximately 5 hours per week

Description

General description

I started this business because I realized there was a highly specific niche of royalist fans. The influential effect of the British royal family can be seen by how rapid fans are when it comes to apparel and accessories worn by royal icons such as Kate Middleton, Queen Elizabeth and soon to be royal, Meghan Markle. In short, I sought to be the missing connection, as our items are replicas that are affordable for any budget.

A lot of hours have been spent getting this shop up and running - In just a short amount of time we became profitable.

Fun Fact Our shop was in the top 4% of stores that launched the same week as us in regards to traffic according to Shopify.

Why am I selling?: I have decided to sell this business due to the fact that I have other business interests at the moment.

Date launched: February 4 2018

What is included (aside from the store itself): Social media accounts (Facebook, IG) total of 12,000+ followers and counting MailChimp Account (2000+ subscribers) Domain name Email accounts Suppliers Blog (subdomain) Google Analytics Account Oberlo account

Marketing efforts: Influencer IG Marketing (We have a strong business relationship with 2 influencers who are able to promote our brand for free for an exchange of items) Mailchimp Email Campaigns Facebook Campaigns SEO/Backlinks

Why should someone buy this store?

We received an incredible PR from high end publications like Cosmopolitian, People Magazine UK, DailyMail, Harpers Bazaar and many others, which pushed our sales over the edge. In such a short amount of time, I was able to generate a number of sales, email subscribers, followers, while at the same time keeping expenses low. This can be replicated for the right buyer. This store is incredibly unique, there is no other store like this on the market. In closing, we’d like to reiterate that this shop’s branding and growing following has a strong potential for the right individual or group of individuals.

How can the future owner improve the business?

The future owner of this shop can improve business in a number of ways. Nurture existing Instagram Influencer marketing - this is how we found our success Google Adword Campaigns Pursue the lucrative bridal market as the majority of our tiara sales are from expectant brides. Wholesale to bridal companies

What work have you put into the store?

A lot of work has been put into this store from logo design, branding, website domain purchase, social media content, unique product descriptions, customer service, to building relationships with online subculture communities.

Traffic and Performance

  • Avg. revenue /month
    $1,692
    Verified
  • Avg. sessions /month3,740Verified
  • Avg. profit /month
    $800
  • Profit Margin75%
  • Avg. sales /month10
Other details about profit: No I do not have any further details.
Total revenue
  • $50,754
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 112,207Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $29
      /month
    • Domain
      $19
      /year
    • Mailchimp
      $30
      /month

    Sale Includes

    • Physical inventory

      Not Included
    • Logo and branding assets

      All logos, videos, social media cover will be transferred via WeTransfer or your preferred platform of choice.
    • Personal support after sale

      We are willing to provide for 1 month to get you comfortable. Training includes order fulfilment, speaking with our manufacturer, customer service emails and more.
    • Domain

    • Product photos

      We have unique product photos and videos that will be transferred via WeTransfer or your platform of choice.
    • Social media

      Total followers12,700subscribers
    • Suppliers

      Hand off to our jewelry manufacturer in China List of clothing dropship suppliers
    • Mailing List

      2,000subscribers

    Share

    DT
    Dee T.Current store owner
    I am a entrepreneur coming from a digital marketing background professionally. I have been in the online business and website development side for a number of years. Some of my hobbies include graphic design, fashion and food. I am willing to provide support and answer any questions you may have regarding the listing of this shop. Feel free to reach out! Thank you.

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