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$8,000 USD

The Rustic Beardsman

Appears in Health and beauty , Retail Stores, United States, Texas, Fort Worth, Inventory, Medium Business, Established stores, Highly Profitable businesses, Business and Franchises under $10,000

General description

We started The Rustic Beardsman back in 2015. Since then we have grown to have a good base following of regular customers, along with attracting new customers through out online methods and email blasts. Word of mouth has been our main avenue of marketing since we wanted to grow our business organically and steadily over time.

We are currently sold in 5 retail locations around Fort Worth and in Oklahoma. We have very good relationships with these clients and can transfer that relationship to continue the external sales channel.

We have great relationships with our suppliers of materials used to make our products, which can also be transferred. Documents showing who we get what product from will be available along with detailed instructions on product manufacturing.

The next step for The Rustic Beardsman would be to enhance the marketing strategy while also exploring the idea of having the products made for us, when simply shipping them, taking out the need for extended periods of time to manufacture the products ourselves. We have worked tirelessly to be as engaging as possible, always available and ready to help our customers. Our name is very high in the beard community and we do our best efforts to ensure that our customers are fully satisfied with our products. To date, we have only received one negative review which was for the product scent amount, but we engaged the customer and made sure they were happy with a product that better suited their noses.

Included in the sale:
- Domain
- Shopify account (store)
- Physical inventory (shippable)
- Detail instruction on product manufacturing
- Supplier relationship transfer
- Support after the sale
- Social Media platforms
- Mail list

The reason we are selling our business is because we as a family want to explore new avenues of entrepreneurship with another business partner. We have worked tirelessly to bring the best products we can possibly craft to our bearded friends and family (all customers), but as times change, we feel this is the right time to allow someone else to take over our hard work and take it to another level beyond what we currently are able to.

Financials and traffic

Profit margin varies per product. Average margin is 62% but can go lower depending on which item being sold. Combs/brushes, etc. are less while Hulk Hold and Oils are higher.

Average profit/month

$1,000 USD

Average overall profit margin


Average number of sales/month


Value of inventory

$1,500 USD

Lifetime revenue

$34,422.00 USD

Lifetime traffic

25,446 Sessions

Revenue and traffic data from this graph is calculated by Exchange and can not be edited by the seller. Average profit, profit margin and number of sales are provided by the seller. Learn how Exchange calculated this data.

Business Expenses

Very low expenses as everything is made in house and not outsourced.

Expense item


Shopify plan


Subscriptions (ie. Mailchimp, apps)


Advertising (ie. Adwords, Facebook ads, etc.)





Inventory will need to be shipped in cool containers to keep from heat damage.

Located in Fort Worth

Willing to ship inventory

Willing to transfer relationships with suppliers

What’s included in the sale

  • Physical inventory
  • Logo and branding assets
  • Social media accounts
  • Personal support after sale
  • Domain
  • Product photos

Social Media





Mailing list

482 subscribers

Social media followers

9,000 people

Q & A

Why should someone buy this store?

Our products speak for themselves and the reviews we receive from our customers tell how good they are. Our best selling Hulk Hold is a one of a kind product that no one currently makes. The only thing needed to take The Rustic Beardsman to the next level is an enhanced marketing strategy, along with the possibility of having the product manufactured by outsource then simply shipping the product, taking away the need to manufacture in house.

How can the future owner improve the business?

Enhanced marketing strategy and manufacturing strategy.

What work have you put into the store?

100%. All the work into the store has been completed by myself and other owner.

How many hours does it take to run this business per week?

15 hours

$8,000 USD

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