All prices in USD
  • Avg. revenue /month
    $284
  • Avg. sessions /month788
  • Avg. profit /month
    $150

Business Story

Why this business was started

We pride ourselves on building a one stop shop that caters to all facets of the gay community. We accomplish this by including products fit for the queeniest of the queens to the butchest of the butch and everyone in between. We also know not every event, party, bar, or occasion calls for your default style. So we hope you find products to fit those special occasions as well. We noticed in our cities of Chicago and NYC stores catering to gay men’s apparel are usually expensive, niche specific, or sadly are closed. Our passion is to inspire and give confidence to those who may feel under represented in the community.

The reason of selling this business

Any business requires time and effort. I unfortunately have the amount of time to put into the business and feel that it can benefit someone who can. We have some super fans and we have built a great base for someone to take the business to the next level.

What's involved in running this business

Really, just needs marketing. Interacting with the current and future customers. The entire business is drop shipped, so running the business is very simple. The hardest part is finding items on orbelo & Aliexpress and coming up with product descriptions. To attract customers, we have a developed a relationship with a few key influencers and customers who represent the brand. We have executed an affiliate program with 11 influencers. Further we have run some instagram contest which helped grow our following.

This business was founded: over 1 year ago
Time to run this business: approximately 5 hours per week

Traffic and Performance

  • Avg. revenue /month
    $284
    Verified
  • Avg. sessions /month788Verified
  • Avg. profit /month
    $150
  • Profit Margin50%
  • Avg. sales /month10
Total revenue
  • $4,255
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 11,832Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $29
      /month
    • Domain
      $11
      /year
    • Orbello
      $29
      /month
    • Advertising
      $30
      /month
    • Software
      $0
      /month
    • Other
      $29
      /month

    Sale Includes

    • Physical inventory

      Not Included
    • Logo and branding assets

      All digital Assets will be digitally transferred to the new owner.
    • Personal support after sale

      I will provide all the resources to get going and maintenance. I will also teach how to use the affiliate system. I will provide support for up to 3 months.
    • Domain

    • Product photos

      All digital Assets will be digitally transferred to the new owner.
    • Social media

      Total followers2,860subscribers
    • Suppliers

      Not Included
    • Mailing List

      333subscribers

    Seller‘s Advice

    How to grow this business

    I would focus on the affiliate program. It is the BEST method. I would also focus on lowering the amount of items from aliexpress and increase items, like the print on demand, so that you can develop the brand.

    Skills to have

    Marketing and graphic design is a plus not necessary.

    Share

    VF
    Victor F.Current store owner
    I am a serial entrepreneur and this was me dipping my toe into eCommerce. I have accepted a marketing position at a large company so I will not have time to work on the store.

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