All prices in USD
  • Avg. revenue /month
  • Avg. sessions /month1,462
  • Avg. profit /month
  • Inventory value

Business Story

Why this business was started

I started this company because I’m a girly girl and love the color pink! I started it when our daughter was 18 months old and I felt like the timing was right to begin this adventure. It was a strong passion that became a local household name. The color pink is everywhere so why not have a niche market for pink lovers?!

The reason of selling this business

My passions have changed. I’m creative and love to implement new projects. Retail is not my forte but I thoroughly enjoyed building this company!

What's involved in running this business

Reaching out to wholesalers, fulfilling orders, advertising and marketing, online presence with social media, website maintenance, researching pink products on the market and adding products to the website, removing obsolete items from the website, etc

This business was founded: about 4 years ago
Time to run this business: approximately 20 hours per week


General description

This company started in September 2011 and is ready to grow for anyone with a passion for the color pink! I started it for that reason specifically over 7 years ago! This fun little online drop ship store comes with two trademarks, full social media boards including Instagram, Pinterest, Twitter, Facebook, a blog and even an email list with over 500 subscribers! We actually won a trademark battle against Victoria’s Secret and have an amazing dot com. It needs a little push but with wholesalers already in place and social media buzz eager to work for you, I think you’ll see this small woman owned business could be high on the list of chart topping online companies! I still love my start up and all the hard work I’ve already put in but my passions have changed over the past couple years to focus more on home and family. That said, this is a work from home company so if that’s something you’re looking for then this is for you! Love pink? Then you’ll love building up this brand!

Why should someone buy this store?

This store has a high potential for growth with two trademarks in place already and wholesalers who drop ship for us

How can the future owner improve the business?

This amazing, fun little online store has big potential if the right person loves retail, advertising, marketing, social media and, of course, the color pink! It won’t take much honestly. Everything is set up and ready to go!

What work have you put into the store?

I built and designed the website, put together an already working email list through mail chimp, built all the social media outlets, purchased two trademarks: the pink store and philanthropink

Traffic and Performance

  • Avg. revenue /month
  • Avg. sessions /month1,462Verified
  • Avg. profit /month
  • Inventory value
  • Profit Margin30%
  • Avg. sales /month4
Other details about profit: Since my passion has waned I know that is why sales have dropped. I used to put in 20-30 hours per week especially in the first few years and now that it’s built and complete, I feel it is ready for new talent to take it to the next level.
Total revenue
  • $3,806
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 74,596Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller


    • Shopify plan
    • Inventory warehouse
    • Domain

    Sale Includes

    • Physical inventory

    • Logo and branding assets

      Via email and dropbox
    • Personal support after sale

      Of course! I wouldn’t have it any other way! I’m perfectly happy to offer support and training for up to one year after purchase. I feel retail is lucrative and I am willing to give ideas for marketing, social media and wholesaler introductions.
    • Domain

    • Product photos

      Email and Dropbox if there are any the buyer is interested in
    • Social media

      Total followers20,000subscribers
    • Suppliers

    • Mailing List


    Seller‘s Advice

    How to grow this business

    I would be spending time marketing and adding new products to our website.

    Skills to have

    Knowledge of retail would be beneficial. I started this company based on a passion and built it from scratch. However, I do not have the passion or knowledge for retail. I know it’s not difficult but it does need an element of marketing knowledge and a strong willingness to build and grow. There is a lot of potential here!


    Beka D.Current store owner
    I am a wife, mom, & grandma with a creative gene that has spawned numerous talents and projects! I love this little online store and it is with tears that I am ready to sell. I have to let it go to watch it grow. I feel strongly this company gets the attention it deserves. I know it will have a high success rate when the right person takes it over.


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