- Avg. revenue /month$12,910
- Avg. sessions /month21,201
- Avg. profit /month$4,000
Why this business was started
Valued at $35,320 - looking for a quick sale!
TotMerch is a baby/child supplies brand providing unique gadgets and toys to help parents worldwide. The global market for baby care products is projected to exceed $100B in the next 5 years, and this is the perfect opportunity to gain a head start in an incredibly passionate and growing niche!
The store was started in February 2019, and has already generated over $50,000 in revenue with about 60-70% profit margins before ad spend.
The store has been marketed with Facebook/Instagram ads, yielding approximately 16% net profit margin after ad spend. As part of the store exchange, I will teach you how I generated these numbers in less than 2 months of the store operating!
TotMerch has about 800 followers on Instagram and 700 on Facebook in a very passionate audience, with the opportunity to build a huge social following as the brand grows.
There is a good amount of pixel data included in the sale, which will enable you to discover the true potential of the store through Facebook advertising.
The reason of selling this business
I am regrettably selling this store because I no longer have the time to dedicate to it. However, TotMerch still holds huge potential which could be achieved by the new owner of the store, with my guidance and assistance.
What's involved in running this business
The majority of time initially should be spent researching new product ideas in the niche, and testing them with Facebook/Instagram ads. I will provide my unique testing process as part of the sale.
The ads which respond best with the audience should then be scaled, and you should dedicate time to producing and testing quality ad creatives to see what engages your audience most.
I have setup the basic automated email flows, however email marketing campaigns could be launched and scheduled a few times per week to generate additional store revenue.
TotMerch's social platforms could also be improved, to drive additional free organic traffic to the site.
Order fulfilment can be completed through Oberlo, or via a sourcing agent. This means you, or your VA, can easily fulfil orders with a few clicks. I will provide advice regarding sourcing agents, based on my experience.
Traffic and Performance
- Avg. revenue /month$12,910Verified
- Avg. sessions /month21,201Verified
- Avg. profit /month$4,000
- Profit Margin16%
- Avg. sales /month750
- Shopify plan
- Paid Apps
Physical inventoryNot Included
Logo and branding assetsNot Included
Personal support after saleI will provide after-sale marketing and general admin support. This is based on over a year of e-commerce experience across numerous stores.
Product photosNot Included
How to grow this business
I would continue to test new products within the niche, which can be done very effectively with Facebook ads. You could also send products to micro-influencers for product reviews, and launch video ads on Facebook using the content. This would improve the branded TotMerch experience.
The possibilities are endless, and I regret not having the time to spend on this store! :)
Skills to have
Knowledge with Facebook ads would increase the rate of TotMerch's growth, however the existing pixel data means the store is also great for a beginner looking to make a head start in Facebook advertising.
The store has great potential to be outsourced with the use of virtual assistants, providing passive income.
Our features for a secure experience
- Verified revenue and traffic
- Secure messaging platform
- Escrow payment system
- Dedicated migration team
Why use Exchange?
Exchange is the largest and fastest-growing marketplace for Shopify e-commerce stores
Verified listing data
The revenue and traffic data that you see on each listing is pulled directly from its Shopify account. This means that the data has been verified. Exchange reviews and monitors listings for thorough and accurate information.
Secure messaging platform
You will be able to communicate with sellers via a secure messaging platform. After you log in and request information from a listing, sellers are notified and have the ability to respond. When you are ready, you can make an offer.
Encrypted payment capture
Exchange and Escrow.com have partnered together to provide you with safe transactions that have bank encryption, making sure that payment is securely captured. Escrow.com ensures that its users pass verification checks before transactions can proceed.
Take time to inspect the business
Once you submit payment to Escrow.com and the payment has been secured, the funds are held until you confirm that all assets received are as negotiated. You can use the inspection period to ask the seller any extra questions about the business.
Safe store transfer
When the transaction is finalized, the dedicated migration team at Exchange will begin the process of making you the new owner of the store. Buyers and sellers will be notified via an email from the Exchange team once store transfers have been completed.
Post-purchase 24/7 Shopify support
Once you log into your Shopify account for the first time and choose a subscription plan, Shopify Support Gurus are available 24/7 to help you with the settings of the store.