All prices in USD
$1,200
  • Avg. revenue /month
    $8
  • Avg. sessions /month260
  • Avg. profit /month
    $14

Business Story

Why this business was started

I saw trendy dad hats as an opportunity to offer up to date hats that could be found in large brand retail stores, but for a fraction of the price. Because there is no overhead from a physical storefront, and we're purchasing our products directly from the manufacture, there is a lot of potential to make good margins wile also delivering good deals on hats.

The reason of selling this business

I am satisfied with the Hat store i have built but i want to experiment with new ideas and focus my efforts in other industries, also through shopify.

What's involved in running this business

This particular dropshipping model requires order fulfillment through either Oberlo, or Aliexpress. This store has the add-on extensions that make the process very streamline and efficient. The bulk of the advertising for our current products are already set up with ad retargeting through facebook and google, i would advise a future owner of the store to continue growing the categories of hats and hat themes on the store to reach a larger target audience. That would include researching product niches and a knowledge of setting up new targeting ads.

This business was founded: almost 2 years ago
Time to run this business: approximately 4 hours per week

Traffic and Performance

  • Avg. revenue /month
    $8
    Verified
  • Avg. sessions /month260Verified
  • Avg. profit /month
    $14
  • Profit Margin50%
  • Avg. sales /month3
Other details about profit: The past 4 months there has been no money at all spent on advertising. This will bring down the monthly average revenue figures. As of right now, all our products are priced homogeneously and the profit margins are set accordingly. this means selling any one hat will give a gross margin of $6. The sale of 5 hats in one month cover the monthly shopify overhead rate.
Total revenue
  • $181
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 5,728Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $29
      /month
    • Domain
      $14
      /year
    • Facebook, instagram, google, ROI hunter
      $30
      /month

    Sale Includes

    • Physical inventory

      Not Included
    • Logo and branding assets

      We have our own adobe illustrator files of all the logos and brad assets used in our website, and on our social media pages, these files can be transferred to a new owner through Email.
    • Personal support after sale

      After the sale of the site i will offer personal support for the following week in order to help the new owner log in to all of the social media sites and to help them kick off their advertising.
    • Domain

    • Product photos

      Most of our product photos are from the manufacturer, but we have a few product images that can also be transferred through Email.
    • Social media

      Total followers1,274subscribers
    • Suppliers

      Not Included
    • Mailing List

      1,000subscribers

    Seller‘s Advice

    How to grow this business

    The best course of action for Trendy Dad Hats would be to add more products to the store. More categories of hats will make it easier to target larger audiences in google and facebook ad retargeting programs. There is a great foundation for our social media pages to grow, i would continue the consistent uploads and consider giveaways and influencer advertisement.

    Skills to have

    A basic knowledge of dropshipping is required to run this store. Fortunately we have all of our SEO keywords for all of our current products so our store is google optimized. We also have advanced ad retargeting set up on facebook, instagram, and google. The current set-up makes it very easy to kick off effective advertising. This being said, its important to have a basic understanding of the marketing function through facebook and google in order to manage advertisements.

    Share

    AW
    Adam W.Current store owner
    I have a passion for hats and business. I am attending University for business administration and this is my 5th shopify store I've built from scratch. I think its intriguing to start a business from nothing and enjoy doing so, i also think It's important for someone like me to get as much experience in business as possible. I have many other ideas and stores i want to experiment with on shopify and It's time for me to let go of Trendy Dad Hats.

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