All prices in USD
  • Avg. revenue /month
    $193
  • Avg. sessions /month367
  • Avg. profit /month
    $70
  • Inventory value
    $18,128

Business Story

Why this business was started

So many good reasons why I decided to start! I touched on how the idea came to be in my 'about me' paragraph at the top, but I had a passion for designing clothes that were exactly everything I wanted them to be--and those same design factors really resonated with others as well! When I thought of this business idea, I was a new mom figuring out my postpartum body and beginning the process of losing weight. This, and daydreaming about travel during Covid lockdowns haha. I wanted comfy sweatpants that were ALSO flattering and looked very nice! Outfits that could be worn out traveling and comfortable enough to fall asleep in during your flight. I love that I was able to solve these common issues for women and help others feel confident! This business journey also helped me tremendously with my postpartum depression and I'll forever be grateful for that.

The reason of selling this business

This was such a difficult decision to make! I am in love with my brand still and everything it embodies. However, I am over 6 months pregnant with my second and have decided that I'm going to put all of my energy in raising my two children and become a fulltime stay-at-home-mom. It seemed like a good time to put my business up for sale because the new owner could easily transition into introducing a new product or line if they would like, our customers would love it. I was in a position to either decide to expand the brand or sell it :)

What's involved in running this business

Packing/shipping orders, running social media accounts and creating content OR working with influencers for that content, communicating with supplier and ordering future product to launch, planning and researching upcoming fashion styles, boosting posts as online ads.

This business was founded: about 2 years ago
Time to run this business: approximately 5 hours per week

Traffic and Performance

  • Avg. revenue /month
    $193
    Verified
  • Avg. sessions /month367Verified
  • Avg. profit /month
    $70
  • Inventory value
    $18,128
  • Profit Margin40%
  • Avg. sales /month16
Other details about profit: The AVERAGE MONTHLY REVENUE & traffic numbers below are not accurate because we launched last year (May 2021), whereas the number below took into account the months prior (when we were just working on the site) instead of when we actually launched the business last year. Here are the accurate numbers for the time period we have been opened: AVERAGE MONTHLY REVENUE: $325.44 AVERAGE MONTHLY TRAFFIC: 603 I also currently have some products available for wholesale on [REDACTED], which has been great. I as well have our store set up on an app used to find local small businesses called West Tenth - which purchases from did not transfer over to Shopify.
Total revenue
  • $5,015
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 9,559Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $29
      /month
    • Inventory warehouse
      $0
      /month
    • Domain
      $14
      /year
    • Shipping supplies cost
      $5
      /month

    Sale Includes

    • Physical inventory

    • Logo and branding assets

      All logos are on my Canva, so they can be transferred in whatever file format preferred. Will send specific branding color HEXs, fonts and all other info/files.
    • Personal support after sale

      Can provide support and do my best to answer any questions about the brand, our target market, Shopify store, social media, etc. until my baby's due date - Oct. 10.
    • Domain

    • Product photos

      Professional and high-quality photos from every photoshoot can be transferred via Google photos.
    • Social media

      Total followers1,530subscribers
    • Suppliers

      I can introduce you to our LA based manufacturing partner - All Pima Apparel. We've always worked with Ivan and he's fantastic (I can give you his direct phone number + email). They're also a great company and do well with communication and fast shipping when product is done. Our customers have loved that our clothes are ethically made in the USA and dyed with non-toxic dyes!
    • Mailing List

      84subscribers

    Seller‘s Advice

    How to grow this business

    I would introduce new product (thought about matching hoodies + longer shorts!-customers would LOVE this). Continue to grow my audience through social media outlets and online ads. Possibly add a men's or kid's line (have gotten positive feedback for introducing both of those!)

    Skills to have

    Interest in current or upcoming fashion styles, familiar with Shopify store settings (although easy to learn), social media/marketing experience is always good.

    Share

    TW
    Tarah W.Current store owner
    Hey there! I'm Tarah, I'm from Utah where I live with my husband, 2 year old little boy and one more (girl) on the way in October! I have absolutely loved creating, launching, improving and learning so much from starting my brand: TW Travel Wear. I had the idea for this unique brand back in March 2020 when the pandemic hit. I was reminiscing about (now cancelled) travel plans, working from home in my marketing job, AND learning how to be a new mom, when the idea of comfortable, classy sets made for travel or working from home came into mind!

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