Urban Kitchen Accessories

I decided to start this business for a multitude of reasons. Firstly, I began this business to further develop my knowledge and understanding on business fundamentals. Currently, I am studying commerce at university and felt as if this would be beneficial to me. Secondly, more and more consumers are moving towards e-commerce for the purchase of any goods. Knowing this, I decided to take advantage of this trend and start my own business.

I decided to sell my business as I no longer have the time to scale it. I am running two other stores as well as studying at university.

Currently, the tasks involved with running this business would be looking at various marketing strategies, further developing the website, managing social media accounts, etc. Once this store is scaled, it would include running advertising campaigns, fulfilling orders, ordering from suppliers, managing customer relations, as well as others.

I would begin marketing this store via google shopping ads, Facebook ads, and Instagram influencers. I did not market this store as I got carried away with other commitments to my other stores. All of the customers who visited my store were purely organic. In addition, I would increase the product variety allowing to reach new markets and niches.