All prices in USD
  • Avg. revenue /month
    $48
  • Avg. sessions /month168
  • Avg. profit /month
    $1

Business Story

Why this business was started

I have a diverse knowledge in business and have been involved with Amazon FBA and real estate. I looked to expand my business portfolio by expanding into drop shipping. This site is super easy to run using the drop shipping model and there are ample product opportunities to grow the store’s product collection. I wanted a store that gave back and one that was focused on heroes and their supporters, something that is important to me and others as I have noticed by the interactions on the social media pages and website activity.

The reason of selling this business

This store has been part of my business portfolio since early 2018. I have since grown the business in regards to sales and traffic, as well as a social media presence with around 2,000 Instagram followers and Facebook page with a product catalog. I am involved with Amazon sales and also real estate sales. I am selling this store simply because I do not have the time to put into it as much as I had hoped.

What's involved in running this business

The store carries no inventory as it is run under the drop shipping models and products are ordered via Alibaba and Oberlo once purchased by a customer. Ordering products are easy via the app installed on the store already. Running social media ads has been my main source of traffic. Sharing posts on Facebook and Instagram has allowed me to build audiences.

This business was founded: over 1 year ago
Time to run this business: approximately 2 hours per week

Description

General description

US Public Heroes offers products to show support for public service members and their families who sacrifice so much every day to make our communities a better place. The store focuses on a niche, that is easily marketed to. Social media following has been grown and several technologies have been utilized such as apps on the store, Google Voice business phone number, professional logo design, business email address, professional email template for communicating with customers and professional website design. Quality has been taken into consideration with every aspect of this store/business.

Why should someone buy this store?

This business has a lot of potential to grow given the right person that can put in the time. People respect the business given its niche and professional look, from the website design, the professional logo and message of the store. It provides a great niche which is easy to market to and the people in the niche, are very proud of their work and enjoy wearing apparel and purchasing other items that are centered around their profession or their support for people in the profession.

How can the future owner improve the business?

Understanding how to run social media ads and marketing on other platforms such as Amazon or Google would be extremely beneficial. I have not listed the products from this store on Amazon or ran anything on Google. Utilizing Instagram influencers may also yield great success as this is something I have also not done. The store could also be expanded to include military products and apparel instead of strictly focusing on public safety. A lengthy email list from customers has been established that could be used for retargeting or email ads or promotions. Partnering with large public safety brands or participating in public events would be a great way to grow the brand itself, while also increasing sales.

What work have you put into the store?

I have installed very helpful apps to run the store more efficiently and effectively. These apps are free. I have grown the social media following of the brand and page on both Facebook and Instagram. A professional logo was created by a designer and an email address and professional looking email template has been created to be used when interacting with customers if needed. A Google Voice phone number has also been set up and created. This allows you to advertise on Google and also field any phone calls directly to the business without having someone know your personal phone number. The Google Voice number routes all calls to your phone. A lengthy email list from customers has been established that could be used for retargeting or email ads or promotions.

Traffic and Performance

  • Avg. revenue /month
    $48
    Verified
  • Avg. sessions /month168Verified
  • Avg. profit /month
    $1
  • Profit Margin15%
  • Avg. sales /month5
Other details about profit: Profit is based on ads being run and the success of those ads. As stated before, I do not have the time to run the business so there were times when no ads were being run and in return, no sales being generated.
Total revenue
  • $1,006
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 3,548Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $29
      /month
    • Domain
      $14
      /year

    Sale Includes

    • Physical inventory

      Not Included
    • Logo and branding assets

      All media files will be tranfered at sale via file
    • Personal support after sale

      Setting up accounts to get the business fully tranfered over and the logistics of doing so. Can direct to great resources on how to run the site and resources on running ads, etc.
    • Domain

    • Product photos

      Photos on the site will go with the sale.
    • Social media

      Total followers2,261subscribers
    • Suppliers

      Not Included
    • Mailing List

      Not Included

    Seller‘s Advice

    How to grow this business

    Partnering with large public safety brands or participating in public events would be a great way to grow the brand itself, while also increasing sales.

    Skills to have

    Can do a lot with a simple understanding of social media and how to run ads. YouTube is a great resource as there are a ton of videos that walk you through exactly how to run social media ads to sell your products.

    Share

    Cs
    Cody s.Current store owner
    This store has been part of my business portfolio since early 2018. I have since grown the business in regard to sales and traffic, as well as a social media presence with almost 2,000 Instagram followers and Facebook page with a product catalog. I am involved with Amazon sales and real estate sales. I am selling this store simply because I do not have the time to put into it as much as I had hoped.

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