- Avg. revenue /month$30,582
- Avg. sessions /month16,032
- Avg. profit /month$3,121
Viper Coffee was started in February 2016. The business was originally started to sell different types of coffee from all over the world to coffee lovers. The business then transitioned into also selling funny apparel and mugs to coffee lovers all over the world. Over the 3 years the business has seen sales in countries all over the world to customers who also have a fellow love for coffee.
The business is being sold as the current owner has had other projects that have come up over the past year which have required greater attention. The business still has plenty of potential with a growing love for coffee all over the world and the rise of things such as reusable coffee cups which is one of a number of trending products yet to be added to the store, the store has bags full of potential to achieve further sales growth over the coming years for the next owners.
-Checking customer service email frequently to deal with customer enquiries regarding orders, shipping times etc. -Scheduling posts across the companies social media profiles. -Writing and scheduling email marketing campaigns to go out to our large list of subscribers and customers -Creating and running FB ads and checking those ads to ensure that they are profitable. -Fulfilling any drop-shipped orders via the oberlo platform. -Researching new products and trends within the coffee market which the store may be able to add to its product portfolio.
Traffic and Performance
- Avg. revenue /month$30,582Verified
- Avg. sessions /month16,032Verified
- Avg. profit /month$3,121
- Profit Margin12%
- Avg. sales /month708
Other details about profit: Profit margins vary depending on the marketing method used to generate a sale. The majority of sales come from using Facebook advertising, which leads to a profit margin of usually around 17%. Any sale coming from email marketing or general posts on social media or email marketing campaigns will give a margin of around 50%, depending on the product being sold.
- Shopify plan
- Physical inventory
- Logo and branding assetsAll required assets can be transferred via google drive.
- Personal support after saleNot Included
- Product photosAll can be transferred via google drive like other brand assets
- Mailing list19,000subscribers
Over the next 5 years to grow the business. I would firstly start looking towards finding new products such as reusable coffee cups (cups which customers can take to coffee shops to have their coffee put into without the charge of a plastic cup) which the business can brand itself.
Furthermore, I would look to relaunch the coffee section of the business which has been requested by many customers, as well as this in turn I would look to create some form of monthly coffee subscription services where customers pay monthly to have all different types of coffee from around the world or one specific coffee from around the world sent to them!
I'd also expand the coffee accessories category as these products are higher margin and bring further diversity to the product portfolio.
Instagram Influencers has been an untapped sector of advertising the store has been yet to try. However, its one that we believe can bring the new owner of the store further sales as well as increasing brand awareness for the store and generate new customers which can be added to the customer list.
Giftcards was a section of the store recently added that hasn't really been marketed yet. However we believe that it will be a good product you can market to the list and facebook page for people to buy for friends and family who love coffee/coffee related products for their birthday/christmas presents.
The new owner should have an understanding of Facebook Advertising and how to run the likes of conversion ads, engagement ads, using the facebook pixel etc. in order to run Facebook Ads to generate sales
Other than that skills in copywriting would also be helpful so that compelling product descriptions and social media posts can be written
Our features for a secure experience
- Verified revenue and traffic
- Secure messaging platform
- Escrow payment system
- Dedicated migration team
Why use Exchange?
Exchange is the largest and fastest-growing marketplace for Shopify e-commerce stores
Verified listing data
The revenue and traffic data that you see on each listing is pulled directly from its Shopify account. This means that the data has been verified. Exchange reviews and monitors listings for thorough and accurate information.
Secure messaging platform
You will be able to communicate with sellers via a secure messaging platform. After you log in and request information from a listing, sellers are notified and have the ability to respond. When you are ready, you can make an offer.
Encrypted payment capture
Exchange and Escrow.com have partnered together to provide you with safe transactions that have bank encryption, making sure that payment is securely captured. Escrow.com ensures that its users pass verification checks before transactions can proceed.
Take time to inspect the business
Once you submit payment to Escrow.com and the payment has been secured, the funds are held until you confirm that all assets received are as negotiated. You can use the inspection period to ask the seller any extra questions about the business.
Safe store transfer
When the transaction is finalized, the dedicated migration team at Exchange will begin the process of making you the new owner of the store. Buyers and sellers will be notified via an email from the Exchange team once store transfers have been completed.
Post-purchase 24/7 Shopify support
Once you log into your Shopify account for the first time and choose a subscription plan, Shopify Support Gurus are available 24/7 to help you with the settings of the store.