Wagami Shop

PS: I'm not selling a store only , but a whole brand with more than 60 designs and 400 existing products + a BIG facebook page of 40k and a very good SEO on google and pinterest. I started this business a year ago because I highly relate to the neo-aesthetic style, and I love retrowave, vaporwave, and japanese art, so the idea was to make a brand that gathers that up in a modern streetwear style, I have planned for this store couple years earlier and I have made a good study about the fanbase and targeted buyers which helped a lot at the beginning.

i own 3 other businesses and I can't keep running this one due to my busy schedule.

it's a print on demand business, so you can expect some dynamism in fulfilling orders, yet you always have to spend time checking orders, tracking them, keep an eye on the shipping process, you also need to reply to customers on facebook, email, and instagram, you will have to post daily on social media or hire someone to run the facebook/instagram page, it doesn't always have to be about products or the brand, you can just post things that followers want to see, so they react with it and strengthen your social reach,

you will have to focus on running facebook ads and google ads for products, when you are testing product you only spend 5 bucks daily to test the ads, once you find the right targeted audience , or the right product (we call it the winning product) you can then spend from 10 to 30 bucks daily on that product to convert into sales,

for instagram, you will find a huge community of influencers that would help a lot, you just send them a free product, they wear it, post about it, and tag you, no need to pay extra fees no matter how big their profiles were.

you have to track people who have visited the store with no purchase and retarget them, that would take a budget of minimum 3 bucks a day (most sales come from retargeted visitors) but you always have to change the ad.

as for new products, you always have to think about new product ideas, so you might want to dive in in the internet and get influenced by some related art, after that you can do a study about the new product that you want to make, (the theme, the art style, the targeted audience) then you can collaborate with an illustrator, you can collaborate with my partner who is an illustrator, or on other freelance platforms.

yes, the skills & knowledge needed to run this store are :

• the good understanding of the artistic style & theme of the brand
• being updated to trending events which will probably influence making new products
• skills in making offers and promo posts that attract buyers
• experience in running facebook ads
• experience in growing instagram reach