All prices in USD
  • Avg. revenue /month
  • Avg. sessions /month288
  • Avg. profit /month

Business Story

Why this business was started

We decided to start this shop because the fishing niche is very interesting. It is easy to find quality products. Targeting is also easy and there are not many fishing enthusiasts. We therefore chose this niche and therefore to create this shop because the niche of fishing is a niche of enthusiasts and enthusiasts buy more easily.

Unfortunately we did not use this shop for a long time because we had other priorities and other shops to develop. But with a little optimization this shop will be ready to make very big sales.

The reason of selling this business

We decided to sell this shop because we don't have time to develop it, because we have other shops and other businesses. We only worked 2 to 3 months on this store (March, April and May 2018). We had other stores that were growing faster, so we put this one to sleep.

What's involved in running this business

Website management and optimization. Creation of advertisements, creation of visuals, ... Social media management. Order management, transmission of orders to suppliers. After sales service management. Email management. Creation of newsletters. ...

This business was founded: over 2 years ago
Time to run this business: approximately 10 hours per week


General description

Walter's Lures is a dropshipping webstore where you will be able to sell fishing lures essentially all over the US. On this shop there is a big winning product and two other smaller winning products. I think that in this niche it is easy to find new winning products. This shop has not been operational for more than a year but there is a qualified mailing list that you can use to resume an activity with this shop. You can also use this mailing list to create LLA audiences on Facebook. Nothing has been outsourced on this shop because we did not use it for a long time. We managed the creation of the shop, the selection of products, the advertising, the management and the transmission of orders as well as the after-sales service.

Do not hesitate to contact me if you have any questions about this shop.

Why should someone buy this store?

Our customers list is growing fast and the demand is always high on this kind of product. The retargeting is quite simple too. With a few optimizations, and updates this shop will be ready to reach big sales. The implementation of Facebook ads and partnership with Instagram influencers will increase sales quickly. The implementation of retargeting and email and newsletter campaigns will increase your sales as well as your margin rate.

How can the future owner improve the business?

You can grow this business by doing sponsorship with the current client base. Much of the retargeting is still to set up, it is a niche with a lot of potential. We haven't used influence marketing, and I think with influencers the results can go up very quickly.

What work have you put into the store?

We created the complete site, established a selection of products, create an instagram page and a facebook page. We provide daily content to our customers and to all people who may be interested in our products and our universe. Creations of different Facebook ads campaigns

Traffic and Performance

  • Avg. revenue /month
  • Avg. sessions /month288Verified
  • Avg. profit /month
  • Profit Margin30%
  • Avg. sales /month35
Other details about profit: We only operated this shop for 3 months, of these 3 months there were around 100 orders for a figure of $ 2,000. Out of that $ 2,000 the profits were around $ 600 net.
Total revenue
  • $1,970
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 9,221Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller


    • Shopify plan
    • Domain

    Sale Includes

    • Physical inventory

      Not Included
    • Logo and branding assets

      As the buyer wishes.
    • Personal support after sale

      Not Included
    • Domain

    • Product photos

      As the buyer wishes.
    • Social media

      Total followers320subscribers
    • Suppliers

      Not Included
    • Mailing List



    Romain D.Current store owner


    Similar Businesses

    Sold businesses

    Our features for a secure experience

    Exchange Trust

    • Verified revenue and traffic
    • Secure messaging platform
    • Escrow payment system
    • Dedicated migration team
    Learn more

    Why use Exchange?

    Exchange is the largest and fastest-growing marketplace for Shopify e-commerce stores

    Verified listing data

    The revenue and traffic data that you see on each listing is pulled directly from its Shopify account. This means that the data has been verified. Exchange reviews and monitors listings for thorough and accurate information.

    Secure messaging platform

    You will be able to communicate with sellers via a secure messaging platform. After you log in and request information from a listing, sellers are notified and have the ability to respond. When you are ready, you can make an offer.

    Encrypted payment capture

    Exchange and have partnered together to provide you with safe transactions that have bank encryption, making sure that payment is securely captured. ensures that its users pass verification checks before transactions can proceed.

    Take time to inspect the business

    Once you submit payment to and the payment has been secured, the funds are held until you confirm that all assets received are as negotiated. You can use the inspection period to ask the seller any extra questions about the business.

    Safe store transfer

    When the transaction is finalized, the dedicated migration team at Exchange will begin the process of making you the new owner of the store. Buyers and sellers will be notified via an email from the Exchange team once store transfers have been completed.

    Post-purchase 24/7 Shopify support

    Once you log into your Shopify account for the first time and choose a subscription plan, Shopify Support Gurus are available 24/7 to help you with the settings of the store.