- Avg. revenue /month$5
- Avg. sessions /month25
- Avg. profit /month$1
- Inventory value$14,500
Why this business was started
The sale includes 2 Shopify websites, WearSpeckies.com and FuzionWood. FuzionWood was started around the idea of reselling wood sunglasses and wood watches purchased from a drop shipper. We have now sourced the products direct so margins have the potential to be significantly higher. WearSpeckies was started around the idea of selling collegiate licensed sunglasses made of wood with the logos laser engraved on the temples. Almost all of the sunglasses available in the collegiate market today are inexpensive plastic glasses. There is a void in the market for good quality collegiate sunglasses that appeal to a more sophisticated customer and are appropriate for wearing any where, any time. Our glasses have TAC Polarized lenses with 100% UVA/UVB protection.
The reason of selling this business
We expended a lot of energy and capital on the front end to source and bring in inventory, run trials with the laser engraving, get licensing approval, have product photography done and have websites built. The business still needs a lot of energy put into it, but not necessarily a lot of capital. Most of the up-front hard work has been done. We operate other websites that we've had for several years and we do not have the energy to build this new business. Actually we have neglected it. We are in our 60's and are now interested in working less, not more.
What's involved in running this business
We are offering 2 websites in this deal. Both are fully developed but a new owner will probably want to add new products. If you want to add more laser engraved products you will need to ship temples to the engraver and attach them to the glasses when they come back. You can also have the temples engraved by the glasses manufacturers. Packing and shipping is easy and relatively inexpensive. You will need to run Google and Bing shopping ads which is not difficult and work Social Media.
Traffic and Performance
- Avg. revenue /month$5Verified
- Avg. sessions /month25Verified
- Avg. profit /month$1
- Inventory value$14,500
- Profit Margin20%
- Avg. sales /month1
- Shopify plan
- Inventory warehouse
- Google & Bing Shopping Ads
Logo and branding assetsWe will email files of our professionally designed Speckies logo. We will also email the files for laser engraving the Speckies logo as well as the college logos, however, licensing must be secured for any additional collegiate logo production.
Personal support after saleWe will provide support in any way we can for 4 weeks. We can help with google shopping ads, website management, laser engraving and marketing ideas. We will provide our original business plan for WearSpeckies.
Product photosWe have dozens of lifestyle photos that we will provide via CD or Drop Box.
SuppliersWe invested a lot of time and money securing samples and vetting vendors. We will provide the contact information for laser engravers and sunglasses manufacturers.
How to grow this business
There are several ways to grow these websites - some without laser engraving and some ways with laser engraving. Add wood readers and wood RXable frames and increase the wood watch offering. All are available from the current vendors. These products can be sold through market places like Amazon and Walmart to increase sales significantly. Add collegiate licensed sunglasses manufactured by others. Add plain sunglasses manufactured by others. Expand the wood watch offering. Expand the collegiate licensed offering. Offer Fraternity and Sorority licensed sunglasses. Breweries, casinos, resorts, racket clubs and many others sell products with their logos on them. Any of these are potential markets for the laser engraved glasses and watches. There are infinite possibilities for selling these glasses with other brand logos or short messages on them. You can also expand sales and distribution by selling wholesale through Shopify apps that aggregate wholesale products and present them to Shopify retailers.
Skills to have
This business can be taken in a number of different directions so the owner needs to be able to identify market opportunities and have the skills to expand the distribution into those markets. Ideally the new owner will have a good understanding of how to leverage Social Media and manage Google Adwords.
Our features for a secure experience
- Verified revenue and traffic
- Secure messaging platform
- Escrow payment system
- Dedicated migration team
Why use Exchange?
Exchange is the largest and fastest-growing marketplace for Shopify e-commerce stores
Verified listing data
The revenue and traffic data that you see on each listing is pulled directly from its Shopify account. This means that the data has been verified. Exchange reviews and monitors listings for thorough and accurate information.
Secure messaging platform
You will be able to communicate with sellers via a secure messaging platform. After you log in and request information from a listing, sellers are notified and have the ability to respond. When you are ready, you can make an offer.
Encrypted payment capture
Exchange and Escrow.com have partnered together to provide you with safe transactions that have bank encryption, making sure that payment is securely captured. Escrow.com ensures that its users pass verification checks before transactions can proceed.
Take time to inspect the business
Once you submit payment to Escrow.com and the payment has been secured, the funds are held until you confirm that all assets received are as negotiated. You can use the inspection period to ask the seller any extra questions about the business.
Safe store transfer
When the transaction is finalized, the dedicated migration team at Exchange will begin the process of making you the new owner of the store. Buyers and sellers will be notified via an email from the Exchange team once store transfers have been completed.
Post-purchase 24/7 Shopify support
Once you log into your Shopify account for the first time and choose a subscription plan, Shopify Support Gurus are available 24/7 to help you with the settings of the store.