All prices in USD
  • Avg. revenue /month
    $6,518
  • Avg. sessions /month4,052
  • Avg. profit /month
    $3,000
  • Inventory value
    $40,000

Business Story

Why this business was started

This started as a hobby after I graduated college. Since then it has grown tremendously.

The reason of selling this business

It is alot to keep up with to make the money I wanted to. The years that I put alot of work into it (2014-2018) sales were extremely high. I have another full time job and have not been able to put the same amount of energy into it. This is a business that can easily be made into a full time job with a great salary, if the time allows.

What's involved in running this business

vendor relations, fulfilling orders, researching product niches, running advertising campaigns, influencer relations (if you want), monogramming items (if you want).

This business was founded: about 6 years ago
Time to run this business: approximately 10 hours per week

Description

General description

The leading online destination for unique gifts. Founded as a monogram shop, the company has now expanded to home decor, gifts for all ages, and apparel. We have a line of beach totes that we source from Morocco and they are our signature line as of 2016. As well as toiletry pouches that we designed and have made over seas. This relationship would be passed down.

Why should someone buy this store?

This store has all the necessary items for the hostess, bride to be, teacher gift, or a treat yourself gift. We have many husbands that shop on our site for their wives. Its great for all ages and we have really created a great foundation.

How can the future owner improve the business?

By bringing new items to the store. People love seeing new arrivals all the time and get excited when we launch new items.

What work have you put into the store?

We have put many hours into this store to build the foundation of it. Social media is huge and it is a huge help when building our platform. We collaborated with many bloggers and influencers to get our name out there. We were on the Today Show four times which also helped us gained many customers...and they are now repeating customers. We have created many items that other people do not carry.

Traffic and Performance

  • Avg. revenue /month
    $6,518
    Verified
  • Avg. sessions /month4,052Verified
  • Avg. profit /month
    $3,000
  • Inventory value
    $40,000
  • Profit Margin50%
  • Avg. sales /month60
Other details about profit: We have pop up shops throughout the holiday season and make $30,000+ in profit outside of Shopify through the months of November and December
Last 5 years revenue
  • $443,246
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Last 5 years traffic
  • 275,593Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $60
      /month
    • Inventory warehouse
      $50
      /month
    • Domain
      $100
      /year

    Sale Includes

    • Physical inventory

    • Logo and branding assets

      website, social media (30k followers on instagram), inventory, vendor and influencer relationships, hundreds of professional photos from our photo shoots, graphics, plus many more
    • Personal support after sale

      happy to provide support and training for up to 30 days after the day of sale.
    • Domain

    • Product photos

      Product photos can be transferred via dropbox
    • Social media

      Total followers31,000subscribers
    • Suppliers

      we have overseas relationships for our suppliers that create our toiletry pouches and several other vendor relationships from all over the states. We would pass this down as well as all inventory ($40,000 + in inventory)
    • Mailing List

      50,000subscribers

    Seller‘s Advice

    How to grow this business

    I would really focus on designing our own products like the toiletry pouches we have done. Since these are unique and designed by us we are able to make more of a profit.

    Skills to have

    Learning how to personalize is a plus! Embroidery, gold leather press stamping, vinyl machines.

    Share

    EW
    Emily W.Current store owner
    I am a 30 something year old living in Chicago. The reason I am ready to sell my company is because I also have another full time job that I am ready to fully focus on and ready to start a family.

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