All prices in USD
$5,000
  • Avg. revenue /month
    $539
  • Avg. sessions /month623
  • Avg. profit /month
    $382
  • Inventory value
    $2,500

Business Story

Why this business was started

We started WhiteSmile in 2019 with the desire to build a customer focused teeth whitening and oral health care brand that provided a vegan, non-sensitive gel formula that worked in 10 minutes and really worked! This goal has been achieved! We spent countless hours designing beautiful packing, an amazing influencer and gift box, a luxury suede travel pouch and a unique customer experience when unboxing and receiving the WhiteSmile product for our customers. We have always had a 100% money back guarantee for customers not satisfied with our product and have always strived to deliver the best customer service possible. All questions and queries have been answered in 12-24 hours and via our 3PL partner ShipMonk ([REDACTED]) we have been able to deliver orders within the USA in 2-4 days.

The reason of selling this business

With great regret and a heavy heart we have decided to sell the WhiteSmile brand and business. We have put every ounce of effort and money into the setup and early stage growth of the WhiteSmile brand and business. Every spare dollar we have has been invested into the brand from the design of the teeth whitening kits, the unique vegan and non-sensitive gel formula, to the unique packaging of the influencer boxes. WhiteSmile has been built from the ground up with a genuine desire to fill the need a customer focused teeth whitening and oral health care brand that provided a vegan, non-sensitive gel formula that worked in 10 minutes and really worked! This goal has been achieved! We both have other projects to now focus on and are looking for a motivated, successor to take the WhiteSmile brand that we have created and continue its growth and to be a true protector of the fantastic brand we have created. We are also welcoming a new member into the family and simply cannot give this business the love and time it needs to flourish and grow.

What's involved in running this business

There is very limited work in the actual day-to-day running of the business. ShipMonk our current 3PL partner ([REDACTED]) handles all of the fulfilment of orders, management of returns and any special projects for customers or influencers. All stock is shipped directly to ShipMonk from China and ShipMonk check our stock into inventory. The shopify store and ShipMonk shipping fulfilment software connect directly into each other so all orders are synced into the ShipMonk shipping software automatically when placed into Shopify from the website. ShipMonk offers the cheapest shipping rates as they handle so much shipping volume with the major shipping carriers in the US. Every few days the Facebook and Google advertising needs to be checked and budgets adjusted based on the changes in the advertising market conditions and advertising pricing. Every month new advertising and marketing creative and ads should be created and uploaded in order to keep the Facebook ads current, fresh and up-2-date.

This business was founded: about 2 years ago
Time to run this business: approximately 10 hours per week

Traffic and Performance

  • Avg. revenue /month
    $539
    Verified
  • Avg. sessions /month623Verified
  • Avg. profit /month
    $382
  • Inventory value
    $2,500
  • Profit Margin50%
  • Avg. sales /month10
Other details about profit: We also have an global store that we will be selling together with this store. This is a bundled deal. We are selling both stores together. Both listings must be purchased together. The revenue and the store costs are not included in this listing - so please check the listing for the global store separately - so you can see the sales, costs and website traffic separately.
Total revenue
  • $14,546
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 16,833Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $79
      /month
    • Inventory warehouse
      $10
      /month
    • Domain
      $50
      /year
    • Klaviyo Email Marketing
      $150
      /month
    • Facebook
      $300
      /month

    Sale Includes

    • Physical inventory

    • Logo and branding assets

      Banner Ads - All Sizes. Social Media Images - All Sizes. Logos - All Sizes. Product Shots - All Sizes. 1000 x Influencer Shots & Videos - All Sizes. Will be transferred via DropBox or any other method requested by buyer.
    • Personal support after sale

      We will provide full training and support for 12 months, this includes access and training to all marketing activities in Google and Facebook and email marketing.
    • Domain

    • Product photos

      Over 10,000 Product Shots & Videos. Over 1000 Influencer Shots & Videos.
    • Social media

      Total followers43,000subscribers
    • Suppliers

      We will facilitate a full hand over and introduction to all product suppliers based in China and USA. 2 x Product Manufacturers 1 x Packaging Manufacturers
    • Mailing List

      10,000subscribers

    Seller‘s Advice

    How to grow this business

    We also have an global store that we will be selling together with this store. This is a bundled deal. We are selling both stores together. Both listings must be purchased together. The revenue and the store costs are not included in this listing - so please check the listing for the global store separately - so you can see the sales, costs and website traffic separately.

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    MR
    Michael R.Current store owner

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