- Avg. revenue /month$868
- Avg. sessions /month880
- Avg. profit /month$500
- Inventory value$7,200
Business Story
Why this business was started
I originally started this business to capitalize on the men's grooming niche. The flagship product was originally high end beard oil. When the pandemic hit and the need for at-home fitness equipment grew, I expanded the business adding fitness equipment and additional apparel.
The reason of selling this business
I am selling this business because my Facebook advertising account was hacked. As a result Facebook banned all of my advertising accounts, all of my business pages and instagram accounts, and even my personal account. I spent years building these accounts, but Facebook determined since my account was hacked, I should be permanently banned from all my accounts. The majority of the store revenue was generated through FB & IG ads. Now that I have a 9 month old son and a full time job, I just don't have the time or willpower to start social media and advertising again from scratch.
What's involved in running this business
Heavy social media presence and social media advertising. Email Marketing. Order fulfillment and shipping. Ordering stock from suppliers. Hand making men's grooming products such as beard oil and after shave.
Traffic and Performance
- Avg. revenue /month$868
Verified
- Avg. sessions /month880
Verified
- Avg. profit /month$500
- Inventory value$7,200
- Profit Margin40%
- Avg. sales /month13
Expenses
- Shopify plan
- $26/month
- Inventory warehouse
- $1/month
- Domain
- $27/year
- Bazaart
- $7/month
- Facebook, Instagram
- $450/month
- Filmmaker Pro
- $7/month
- Shipping: currently FREE for the customer
- $150/month
Sale Includes
Physical inventory
Logo and branding assets
I'm willing to include ALL logos and branding assets, including videos that have already proven to generate revenue via social media ads. There are approximately 100 assets in AI, JPEG, PNG, MP4, and MOV. I'm happy to send these files to the new owner via email, google drive, or drop box.Personal support after sale
I will support the new buyer for up to 3 months. It should take far less than 3 months to make a smooth transition, however I have poured my heart and soul into this business and I want it to succeed. I will do everything in my power to ensure the new owner of this business succeeds.Domain
Product photos
There are approximately 30 product photos. I will transfer ALL product photos with the sell of the shopify store. Product photos are available in JPEG form. I'm happy to send these files to the new owner via email, google drive, or drop box.Social media
Not IncludedSuppliers
I have great relationships with my suppliers. I have spoken to them about the sale of the business and they have assured me it will be a smooth transition with the new owner.Mailing List
500subscribers
Seller‘s Advice
How to grow this business
I would invest heavily in social media ads. This was working great until my account was hacked and my accounts were banned.
Skills to have
Branding and Marketing expertise. Digital Advertising.
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