- Avg. revenue /month$214
- Avg. sessions /month258
- Avg. profit /month$214
- Inventory value$1,000
Business Story
Why this business was started
As a fun hobby. I put in a lot of work when I started it and I reaped the rewards by earning close to 20k in my second year.
The reason of selling this business
I am unable to provide the time required to successfully market this target audience.
What's involved in running this business
Ordering from suppliers, researching the newest hot baby items, running ad campaigns, photography, social media marketing, fulfilling orders, engaging genuinely on social media.
Time to run this business: approximately 20 hours per weekDescription
General description
Soft Assets only:
Professionally designed website, including all entered product, SEO, pricing modules, product copywrite.
Client database (over 1000 people that have subscribed to the Wisemom email list)
Domain (CAD)
Email Address [REDACTED] (the first part of the email address is changeable).
Company name & transfer of registration.
Professionally designed Logo and branding assets
Hundreds of professionally taken and edited product photographs for website (if not thousands).
Social Media professionally photographed and edited product photographs, videos, gifs etc.
All Social Media platforms with close to 2000 followers total. (Facebook & Instagram)
Social Media Marketing tips and personalized list with hundreds of brand specific hashtags
Business cards, product labels.
Contact information for suppliers of future product purchases.
Professionally designed and created booth essentials made by Display Dynamics Ltd.
*I sold off the majority of the inventory in the last month by holding a 50% off sale and was still able to earn $1500 in one month. There is still a small amount of inventory available, and that would be included.
**Shopify valuation is underestimated due to inaccurate reflection of sales.
Why should someone buy this store?
Great store for a stay at home mom, or someone looking for some extra income.
How can the future owner improve the business?
If someone is willing to start marketing on social media on a regular basis, you will sell products.
What work have you put into the store?
Everything. Amazing website. Professional logo design and assets. Hundreds of quality edited product photos. Good Starter established social media platforms with approximately 2000 followers.
Traffic and Performance
- Avg. revenue /month$214
Verified - Avg. sessions /month258Verified
- Avg. profit /month$214
- Inventory value$1,000
- Profit Margin24%
- Avg. sales /month34
Revenue data comes directly from Shopify and cannot be edited by the sellerTraffic data comes directly from Shopify and cannot be edited by the sellerExpenses
- Shopify plan
- $32/month
- Inventory warehouse
- $0/month
- Domain
- $30/year
Sale Includes
Physical inventory
Logo and branding assets
All assets, including logo, branding and photographs will be transferred via Dropbox.Personal support after sale
Not IncludedDomain
Product photos
If you are able to handle it via Dropbox, we can do it that way. Or any other way that works best for you.Social media
Total followers2,275subscribersSuppliers
Specific suppliers with spreadsheets on cost of product/shipping/duty fees/etc. All products have the exact price cost vs the sale price.Mailing List
1,000subscribers
Seller‘s Advice
How to grow this business
Selling to new moms is not difficult. To succeed, you need to be a strong social media player who is willing to post to Instagram regularly. If you know how to take good photos and make fun videos, this is the store for you.
Skills to have
Social Media Marketing Photography & Editing Able to make easy videos for social media. Willingness to engage with your audience.
Tags
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Take time to inspect the business
Once you submit payment to Escrow.com and the payment has been secured, the funds are held until you confirm that all assets received are as negotiated. You can use the inspection period to ask the seller any extra questions about the business.
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Once you log into your Shopify account for the first time and choose a subscription plan, Shopify Support Gurus are available 24/7 to help you with the settings of the store.